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Youzoune

Duration
Ongoing
Date
September 2023
Homepage of Youzoune
Homepage of Youzoune
Full homepage view of Youzoune
Full homepage view of Youzoune
Website development services
Website development services
+4

Preface

Youzoune represents the perfect fusion of digital agency expertise and innovative product development, transforming how businesses approach their online presence and customer engagement. Founded as a comprehensive digital solution provider, Youzoune not only delivers traditional web services but also revolutionizes local business marketing through groundbreaking NFC/QR digital plaque technology.

You can see the main site here: www.youzoune.com

Stacks involved

  • Next.js
  • Strapi (Headless CMS)
  • Node.js
  • Docker

Key Capabilities

  • Full-Service Digital Agency
  • E-commerce Platform
  • NFC/QR Technology Integration
  • Physical Product Manufacturing
  • Analytics & Tracking Systems
  • Payment Processing

Details

Youzoune is a dual-business model company that operates as both a full-service digital agency and an innovative product manufacturer. On the service side, we provide comprehensive web development, branding, logo design, and social media management to help businesses establish and optimize their online presence.

Our revolutionary product line, "Youzplate," consists of smart NFC/QR digital plaques that allow businesses to instantly collect Google reviews and social media engagement. These physical products integrate seamlessly with our digital platform, providing real-time analytics and tracking capabilities.

The platform serves as both a showcase for our agency services and a complete e-commerce solution for our innovative digital plaques, managing everything from product catalog to payment processing and order fulfillment.

Role

I co-founded Youzoune with Ahmed Mouzoune, taking full responsibility for the technical development of the entire platform, from website creation to product innovation, and even overseeing the physical production of our digital plaques.

Key Responsibilities

  • Co-Founder & Technical Lead: Established the company vision and technical architecture
  • Full-Stack Development: Built the complete platform using Next.js, Strapi, and Node.js
  • UI/UX Design: Designed and implemented the entire user interface and experience
  • E-commerce Development: Created comprehensive product catalog and payment systems
  • NFC/QR Integration: Developed QR code redirect technology and scan analytics
  • Product Innovation: Designed and managed physical production of digital plaques
  • Analytics Implementation: Built comprehensive tracking and analytics systems
  • Payment Integration: Implemented secure payment processing for product sales
  • Content Management: Developed flexible CMS for services and product management

What I Built

Digital Agency Platform

  • Service Showcase: Comprehensive presentation of web development, branding, and social media services
  • Portfolio Gallery: Dynamic showcase of agency work and client success stories
  • Contact & Booking System: Integrated consultation booking via Calendly
  • Lead Generation: Advanced contact forms and client acquisition funnels
  • Content Management: Strapi-powered CMS for easy content updates

E-commerce Product Platform

  • Product Catalog: Complete e-commerce system for Youzplate digital plaques
  • Multiple Product Lines: Google, Instagram, TikTok, Tripadvisor, Doctolib, Snapchat plaques
  • Shopping Cart: Full e-commerce functionality with secure checkout
  • Payment Processing: Integrated payment gateway for online transactions
  • Order Management: Complete order fulfillment and tracking system

Innovative NFC/QR Technology

  • QR Code Generation: Dynamic QR code creation for each plaque
  • NFC Integration: Near Field Communication technology implementation
  • Redirect System: Smart redirect system for optimal user experience
  • Analytics Dashboard: Real-time tracking of scans and engagement metrics
  • Performance Monitoring: Comprehensive analytics for plaque effectiveness

Physical Product Manufacturing

  • Product Design: Design and specification of physical digital plaques
  • Production Management: Coordination of manufacturing and quality control
  • Inventory Management: Stock management and fulfillment systems
  • Quality Assurance: Ensuring product durability and functionality

Technical Achievements

Dual Business Model Platform

Successfully created a platform that serves both as a digital agency showcase and a complete e-commerce solution, demonstrating versatility in business model implementation.

Innovative Technology Integration

Pioneered the integration of physical NFC/QR products with digital analytics, creating a unique bridge between physical and digital customer engagement.

Full-Stack E-commerce Solution

Built a complete e-commerce platform from scratch, handling everything from product display to payment processing and order fulfillment.

Real-time Analytics System

Developed comprehensive analytics tracking for QR code scans, providing valuable insights into customer engagement and plaque performance.

Scalable Architecture

Implemented a robust technical architecture using Next.js and Strapi that supports both service-based and product-based business operations.

Business Impact

  • 90+ Digital Plaques Sold: Successfully sold over 90 innovative digital plaques
  • 100% Client Satisfaction: Achieved complete client satisfaction across all customers
  • Dual Revenue Streams: Created successful business model with both service and product income
  • Market Innovation: Introduced revolutionary NFC/QR plaque technology to local business market
  • Agency Growth: Established successful digital agency serving multiple client needs
  • Product Manufacturing: Successfully managed physical product production and fulfillment
  • Technology Pioneer: Created unique integration between physical products and digital analytics

Key Products & Services Developed

Youzplate Digital Plaques

  • Google Review Plaques: NFC/QR plaques for instant Google review collection
  • Social Media Plaques: Instagram, TikTok, Snapchat engagement plaques
  • Professional Plaques: Specialized plaques for Doctolib, Tripadvisor
  • Analytics Integration: Real-time tracking of customer interactions
  • No Subscription Model: One-time purchase with unlimited usage

Digital Agency Services

  • Website Development: Complete web development and SEO services
  • Brand Identity: Logo design and comprehensive brand support
  • Social Media Management: Full social media strategy and management
  • Digital Marketing: Comprehensive online presence optimization
  • Consultation Services: Expert digital strategy consultation

Technical Infrastructure

  • Headless CMS: Strapi integration for dynamic content management
  • E-commerce Platform: Complete online store with payment processing
  • Analytics Dashboard: Real-time performance tracking and reporting
  • Mobile Optimization: Fully responsive design across all devices
  • Security Implementation: Secure payment processing and data protection

Innovation Highlights

Physical-Digital Integration

Created seamless integration between physical NFC/QR plaques and digital analytics platform, revolutionizing how businesses collect customer feedback and engagement.

No-Subscription Business Model

Developed sustainable business model offering unlimited usage without monthly fees, providing exceptional value to customers while ensuring profitability.

Multi-Platform Product Line

Successfully expanded from single Google review plaques to comprehensive multi-platform solution covering all major social media and review platforms.

In Short

Youzoune represents the successful fusion of digital agency expertise and innovative product development. As co-founder, I built the complete technical infrastructure supporting both our service-based digital agency and our revolutionary Youzplate product line. From initial concept to 90+ sold units with 100% client satisfaction, this project demonstrates the power of combining traditional web development skills with innovative thinking to create entirely new market solutions. The platform successfully bridges physical and digital customer engagement, establishing Youzoune as both a trusted digital agency and an innovative technology product company.

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